An organization must have market orientation while producing goods and services to ensure sustained operation and growth. The marketing/sales manager is responsible for the crucial functions of assessing and estimating demands for the products and services, selling & distribution and ensuring customers’ satisfaction. Thus, the skill of the marketing manager is critical for the success of an organization. In order to familiarize these matters, the training course has been offered by DBI.

• Difference between marketing & selling;
• About personal selling & direct marketing;
• Sales Cycle/ Sales Process; Sales funnel;
• Method of Daily plan, calls ratio & reporting;
• Short & long perspective of sales cycle/ process;
• Sales strategy & sales leadership;
• Psychology of selling & customs buying behavior;
• Customer relationship management (CRM);
• Adding value through customer delight;
• Handling objection & overcoming customer resistance;
• Tools & techniques of modern salesmanship & quality of a successful salesman;
• Importance of key account management; Role play;
• Top qualities of most successful sales professionals;
• Question and Answer session.

Facilitator of this training is Mr. Ted Setu Ghosh, Sr. Manager Marketing & Sales at Pact Group

Tk. 3,000/- payable in favour of ‘Dhaka Chamber of Commerce & Industry’ by BEFTN/Pay Order/Cheque/Cash. It could also be paid through bKash merchant number 01766018659 (payment) with bKash charge Tk.50/-. Course fee includes refreshments, lunch, stationery, learning materials and excludes VAT and Tax. Admission would be confirmed to candidates on payment of registration fee.

10% for (one option applicable): (i) DCCI Members; (ii) Women participants; (iii) Students (pursuing his/her undergraduation & postgraduation); (iv) DBI Alumi; (v) Three (3) or more participants from one organization for same course; and 15% corporate discount for 10 (ten) or more participants from the same organization to one programme.

The intending candidates may collect Registration Form from DBI Office for submitting to DBI after filling up duly or log on to https://forms.office.com/r/CkFLx5i3Bq for registration.

Certificate will be awarded.